Country Sales Manager - Thailand (Intelligent Warehouse Automation)

This role requires the candidate to work in Thailand.

Client Overview

Our client is a global technology company specializing in logistics automation, warehouse robotics, intelligent sorting systems, and advanced material handling solutions. The organization develops and manufactures innovative automation technologies designed to improve operational efficiency, reduce labor dependency, and optimize fulfillment, distribution, and warehouse operations across a wide range of industries.

With a strong international presence spanning multiple continents, the company serves leading e-commerce, retail, logistics, and manufacturing organizations through a combination of intelligent robotics, automated sorting technologies, and integrated warehouse solutions. As part of its continued international expansion strategy, the company is actively strengthening its commercial presence across Southeast Asia and seeking experienced sales leaders to drive business growth in the Thailand market.

Job Role

The Country Sales Manager will be responsible for leading business development, customer acquisition, and strategic sales growth initiatives across Thailand. The role focuses on expanding market presence, developing enterprise customer relationships, managing key accounts, and driving revenue growth within the logistics automation, warehouse technology, and intelligent manufacturing sectors.

The successful candidate will serve as the company's primary commercial representative in Thailand, working closely with regional stakeholders to identify market opportunities, build strategic partnerships, and support long-term business expansion. This position is ideal for experienced sales leaders with strong exposure to logistics automation, industrial technology, warehouse solutions, robotics, or system integration environments.

Key Responsibilities

• Develop and execute business development strategies to acquire new enterprise customers and expand market presence within Thailand.
• Build, manage, and strengthen relationships with key customers, strategic accounts, distributors, system integrators, and industry partners.
• Drive annual sales targets, revenue growth objectives, and pipeline development initiatives through effective commercial execution.
• Identify new market opportunities and support the development of long-term growth strategies aligned with business objectives.
• Conduct customer meetings, commercial presentations, solution discussions, and contract negotiations with enterprise stakeholders.
• Collaborate with regional and international teams to support sales planning, business development initiatives, and channel expansion activities.
• Monitor market trends, customer requirements, competitive activities, and industry developments to support commercial decision-making.
• Maintain accurate sales forecasts, pipeline reports, and business performance updates for management review.
• Represent the company at customer meetings, industry events, exhibitions, and business networking activities across the region.

Requirements

• Bachelor's Degree or above in Engineering, Business Administration, Industrial Technology, Supply Chain Management, Automation, or related disciplines.
• Minimum 8 years of sales experience, including at least 5 years in managerial, strategic sales, or business development leadership roles.
• Proven experience within logistics automation, warehouse automation, industrial robotics, logistics technology, smart manufacturing, system integration, or related industrial technology industries.
• Strong track record in enterprise sales, strategic account management, business development, and new customer acquisition.
• Experience managing complex B2B sales cycles involving industrial equipment, automation solutions, software-integrated systems, or large-scale technology projects.
• Good understanding of logistics automation systems, warehouse technologies, intelligent sorting solutions, industrial robotics, or related operational technologies.
• Experience collaborating with technical, engineering, solution design, or implementation teams is highly preferred.
• Strong commercial acumen, negotiation skills, stakeholder management capability, and customer relationship-building expertise.
• Results-driven mindset with proven ability to achieve revenue targets and drive business growth.
• Comfortable with frequent business travel, customer visits, and regional commercial activities.
• Professional fluency in English is mandatory as the primary business communication language.

Job Code: #725