Marketing & Sales Manager

At ABB , we help industries run leaner and cleaner-and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to:
Regional Marketing & Sales Manager - Asia Pacific and India

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Your role and responsibilities

In this role, you will have the opportunity to ensure successful implementation of the service sales strategy for the assigned area. Each day, you will ensure profitable achievement of qualitative and quantitative targets related to Life Cycle Management (LCM) and service products and solutions. You will also showcase your expertise by determining account and acquisition plans to support growth.

The work model for the role is: hybrid, #LI-hybrid

This role is contributing to the electrification business in Thailand.

You will be mainly accountable for:

• Develops and executes service sales strategies to increase Installed Base (IB) penetration using effective IB data utilization.
• Drives service sales growth by promoting value‑added service offerings and full lifecycle management (LCM) solutions.
• Ensures achievement of service sales targets by leading the sale of the complete service portfolio and providing cost‑effective customer solutions.
• Leads and supports major contract negotiations to secure service sales volume and long‑term growth.
• Analyzes service market potential, customer needs, and IB data to strengthen customer relationship management.
• Builds and maintains long‑term relationships with key customers and decision makers through strong technical and commercial expertise.
• Supports and coaches the sales team, participating directly in sales activities when required.
• Oversees account planning, market reporting, resource allocation, and monitors customer financial risk in collaboration with internal stakeholders.

Qualifications for the role

• Bachelor's degree in Engineering, Business, or a related field.
• Proven experience about 8-10 years in service sales within industrial, electrical, power sectors, data center or related field.
• Strong track record in driving service revenue and Installed Base (IB) penetration.
• Solid commercial and negotiation skills with key account exposure.
• Good technical understanding of service solutions and lifecycle management.
• Strong leadership, communication, and stakeholder management skills.

More about us

ABB's Service Division partners with our customers to improve the availability, reliability, predictability and sustainability of electrical products and installations. The Division's extensive service portfolio offers product care, modernization, and advisory services to improve performance, extend equipment lifetime and deliver new levels of operational and sustainable efficiency. We help customers keep resources in use for as long as possible, extracting the maximum value from them, and then recovering and regenerating products and materials at the end of their useful life.

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.

Ready to make an impact?

Apply today or visit to learn more about the impact of our solutions across the globe.