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Senior KOL Management

Garena

Job Description

Engage key opinion leaders (KOLs) who can influence potential players. Execute KOL marketing projects across diverse channels.

Develop and execute KOL marketing strategies

Identify and build relationships with KOLs

Source new KOLs for the “Creator Program” and manage the program smoothly

Research relevant industry experts, audience, and users to match KOLs with our game

Brainstorm creative KOL campaign approaches

Track emerging trends, technologies, and KOLs

Collaborate with the marketing team on KOL partnerships

Monitor campaigns, ensure contract compliance, and drive improvements

Handle paperwork (payments, KOL contracts)

Provide consultation on KOL marketing operations

Job Requirements

Bachelor’s degree in any field (Business/Marketing a plus).

Effective communication skills in both Thai and English.

Organized, good time management, able to work overtime.

Strong interpersonal & networking skills.

Good understanding of KOL marketing and KOL work styles.

Detail-oriented, creative, problem solver.

Cheerful, proactive, team player, works well under pressure in fast-paced environments.

Experienced in gaming or related industry with strong passion for games.

Vacancy posted a month ago
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